Combined with the STP strategy, analyze the core target customer base of the perfect diary brand, what are the basic specialties

Whether the subject wants to ask "Combining the STP strategy and analyze the core target group of the perfect diary brand, what basic characteristics." Most of them are post -95s and most of them are women.
1. Most of them are post -95s. Combined with the analysis of STP marketing strategy, the core target customers of the perfect diary brand are in the era of pursuing fast consumption, and the economy is relatively free, which greatly improves its post -95 purchasing power.
2, most of them are women. The perfect diary is a product of cosmetics. Because of women as the main group of beauty, it has become its main customer.