1 thought on “The peripheral products of the Red Star Su Bian Erdou:”

  1. The main products of Erguotou are composed of five series products and best -selling products.
    The country's essence series:
    The national essence series is the interpretation of the national culture. It is the perfect combination of the two major nationals of liquor and blue and white porcelain. It is positioned as the preferred wine for political business and gift gifts. The launch of the national blue and white porcelain series broke the embarrassing situation of high -grade high -end liquor in Beijing, successfully reversed the low -end marks of Erguotou in the minds of the public, leading the innovation and development of Erguotou category, and comprehensively enhanced the brand image of Red Star. At present, the main products include thousands of, blue and white porcelain, blue flower porcelain, safflower porcelain, Yipin civil servant, and one -piece military officials.

    Jingwei series:
    The Jingwei series is the interpretation of Jingwei culture, which has distinctive Beijing city characteristics. As the representative of Jingwei culture, the two are the eternal classic. At present, the product is upgraded, and the export -type two -pot head wine has been launched. The Beijing special brewing series is positioned as a rookie brand of "mid -range low -degree strong fragrant liquor". The product name gives the first association of "orthodox Beijing Real Estate Wine". The packaging design incorporates Beijing regional cultural elements. "The product demand has been deeply rooted in the hearts of the city, and it is another representative product of Jingwei culture.

    This fashion series:
    In 2009, Red Star welcome the low -degree consumption trend of liquor and the fashion trend of the younger generation. Blue bottle is rich in creative bottle design, smooth taste, distinctive positioning and slogan, which has been highly recognized by consumers, and is kindly called "cute sapphire." Once this series is listed, a "blue storm" has set off in the national market.

    The red series:
    The red culture is a brand gene with uniqueness, monopolism, and segmentation of the three major cultures of Red Star. The "Red Series" products, on the one hand, deeply tap the red characteristics of Red Star, on the other hand, grasp the consumer needs, and use the red -unique pioneer and sexy to create a fashionable and popular brand experience. The red series is the interpretation of red culture. It is positioned in red culture. The main products are red five -star, red flag, and Su Bian.

    Cofesting series:
    The celebrities are personalized products developed to segmented the consumer market. The main products include red Shuangxi Jiujiu and belonging to the king wine. Red Shuangxi wine has a unique "以" bottle shape and obtains a national patent, which means auspicious and festivals, covering all the consumption occasions of all festive activities. The belonging to the king wine with the beasts of the zodiac as the combination of the zodiac signs, which highlights the distinguished and taste of the product. It is a high -end gift wine with a dedicated and luxury. High -end quality wine.

Leave a Comment